The spirit of a startup at one of Germany's largest family-run businesses? A contradiction? Certainly not: At Oetker Digital we support our group companies in shaping their digital agenda and share our competence to pursue the digital future of the Oetker Group. We have a deep understanding of emerging trends and help to develop new business fields. Our ambitious goals will lead us and our group companies along exciting paths!
Digital Marketing Manager - Display Advertising
- Foster and own an established relationship with relevant stakeholders within Oetker Digital and especially with Oetker Group companies, including brands, such as Dr. Oetker, Radeberger, Coppenrath & Wiese, Berliner Pilsner, Jever, Durstexpress, and many more
- Own, manage and develop programmatic display campaigns across various display tech solutions (e.g. DSP, RTA/RTB)
- Provide in-depth performance and optimisation analysis of performance and branding campaigns
- Define programmatic strategies, while initiating as well as steering operational, programmatic activities (such as bidding, targeting, creatives) at the same time
- Understand, evaluate and develop audience management in line with overall marketing strategy
- Monitor, explore and report on significant display advertising trends as well as solutions by attending market-relevant events and exchange with partners
- Working collaboratively with external and internal stakeholders, including the business and product teams for new ventures and established businesses alike
- Strategic and operational expertise in managing best-in-class solutions for (programmatic) display advertising, like Google Marketing Platform (previously DoubleClick Bid Manager), Adform, MediaMath or TheTradeDesk
- Excellent digital marketing knowledge, particularly in your role's area
- Ability of strategic thinking and to consult on best use of programmatic display as well as strong presentation skills
- Urge to succeed and develop yourself – driven by ambition, quick learning and an open mind
- Fluent in German and English
A huge plus, but optional:
- Gained insights in FMCG industry or Start-Up environment
- Expertise in Amazon Advertising
- Hands-on experience with an adserver solution (e.g. DCM, AdForm) and audience management platforms (e.g. DMP, CDP)
At our Berlin office, you will pursue greenfield, customer-centric projects with impact on the Oetker Group both domestically and internationally. We invite you to voice your ideas and explore new paths, in an open-minded, motivated, team-oriented environment.
Our core values reflect those of a family-run business, and as such we are committed to investing in you, your personal and professional development.
Interested? Become part of our team and shape the future of the Oetker Group!
Get in touch with Jacqueline Weinert:
Oetker Digital GmbH | +49 (0)30 555 796 871 | www.oetkerdigital.com